Too often businesses mistake content (e.g. blogging) as a traffic generation tool in itself when in fact it isn’t. If you write a blog and let it sit there, it is very unlikely to do anything. Even if you email it out once, post it twice on social media, that is not enough. This hope that you post a piece
With all the social networks out there and potential for follows, likes and connections, you would be forgiven for forgetting the importance of your email list. Unlike on a social network, anyone on your own email list is part of your data, within your control and not at the whim of any other external provider. You have been given permission
The neverending cycle of work can often cloud your perspective on where your business is at in its development. You can get so caught up in the day to day you miss opportunities to expand. As a business owner, it is key that you make sure you stay open to where your business is going. By doing that, you can
As a business, you can’t ignore the impact of a great website. In this day and age, any new client or customer is almost certainly going to go straight to the web to see what you are about. They will learn about who you are, what you do and what you can do for them all from your online home.
The sales are coming in, your work is mounting but you are struggling to find the time to fit it all in. What do you do next? Hire some help of course. When your time is being squeezed you need to generate some more hours by passing off those tasks that are not income generating. This is where a Virtual
One of the most challenging aspects of building any business is how to create habits within yourself to give you the best chance to succeed. In fact, this is one of the toughest things to do in life. Habits are the foundations on which productive behaviours are built. When we want to do things differently, like lose weight or start
Coaching is fast becoming one of the most sought after services in business. It has gone from near obscurity to being on the mind of even the most traditional companies. With this growth comes competition. There are coaches popping up left and right, you can’t go on LinkedIN without coming across one or two coaches in any one day. It
Work, sleep, work, sleep, work, sleep. This is often an all too familiar pattern of lifestyle when you are running your own business. There never seems to be time for anything else. You are constantly being pulled in so many different directions you just don’t know when you are going to have time for yourself. It makes you start to
Early Stage Business Growth You thought of an idea, built a product, found your first customers, generated revenue and learnt a lot along the way. The hard part is over, right? Starting a business isn’t easy, however, even more difficulties arise when you have proven all of your assumptions and have achieved a reasonable level of income to make the
Entrepreneurs lead busy lives. Fact. Starting up businesses, getting ideas off the ground and putting in the hard yards to succeed is all part and parcel of the entrepreneurial calling. If you’re finding it all a bit too much, taking some time out from the maelstrom of running a business can be useful, allowing you to recharge your batteries and regain focus.